Hi, I’m Tao welcome to my website
I’m a game design leader in the F2P games industry, with a focus on systems, economy, and monetization design.
I design game frameworks that tackle retention and monetization challenges while keeping the experience fair and enjoyable for players at different spending levels. My goal is to better integrate gameplay, player experience, and monetization over the long term.
Here I share a selection of my projects, products, and design methods. I hope they give you a clear view of how I think about game systems and player value.
The Legend of Mir 3D
The Legend of Mir world 3D is a mobile free-to-play fantasy MMORPG launched in multiple Asian markets.
As Lead Game Designer, I owned the system framework, in-game economy, and monetization design for this title.
Flower
Flower is a mobile RPG designed for female players.
I led the early game design, setting the overall direction, structure, combat strategy, and core numbers, and helped the team deliver the initial demo for approval.
Abyss
Abyss is an online action RPG with MMORPG elements released across Asia, Russia and North America.
I led the gameplay and system framework, tools, balance and monetization design, and supported weekly analysis for live-ops decisions.
Other Projects
Throughout my career, I’ve also worked on several other titles, including additional MMO projects and a range of casual competitive and tower-defense games. These projects were not as large or long-running as the ones above, but they played an important role in shaping my skills in game rules design, systems thinking, and numerical balancing.